Do you need to be more productive?
Do you have fifteen tabs open on your web browser (while doing ‘research’ for that paper/project)?
Well hopefully one of those tabs is opened up to something that shows you adorable baby animals, because you’d be doing yourself a favor.
A recent study by a group of biologists at Hiroshima University in Japan shows that viewing cute animals helps you to focus. The study, titled “The Power of Kawaii: Viewing Cute Images Promotes a Careful Behavior and Narrows Attentional Focus,” tested multiple groups playing a game that required careful focus. One group viewed photos of baby animals in between rounds of the game, another group saw adult animals. In the following round, the group that viewed the baby animals fared much better.
The study concluded that “viewing cute images has a positive effect on behavioral performance in tasks that require carefulness. The effect occurred not only in the motor domain but also in the perceptual domain.”
So the next time you’re checking out lolcats instead of working on what you actually have to get done, don’t worry about it. You can chalk it up to boosting your productivity.