It’s the end of the year and this may very well be the best look at the biggest Internet trends of 2012. From the iPad to social media to who bought what … this presentation by Mary Meeker of Kleiner Perkins Caufield & Byers has it all.
It’s a deep look at what we all did online (and offline) over the past year and is worth closely examining when you have the time. If you’re busy right now and frantically running around, bookmark it and come back later. You’ll be glad you did.
What I Found Most Interesting
- More U.S. youth want a Wii U than an iPad Mini (the regular iPad is still the most-wanted item though)
- 29& of U.S. adults own a tablet. That’s up from just 2% a few years earlier.
- Mobile traffic (people browsing on their mobile devices) is up to about 13% of all traffic. That’s up from just 4% at the end of 2010.
- The amount of people buying things on mobile devices nearly doubled this year.
- Slide #24 says it all: the re-imagination of the computer has been downright incredible.
- The number of landlines is now going down. Meanwhile, the number of mobile lines is skyrocketing (still).
- The difference between an ‘asset-heavy’ and an ‘asset light’ lifestyle is a great term I’ll start using. (Slide #61)
- Everything has been simply reimagined. From LinkedIn to Kickstarter to GPS, this presentation is a walk down memory lane but also a look into the future. I’ll leave the rest of the interesting facts to the presentation!
